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3 Reasons Why Nonprofits Need Fractional Communications Leadership Now More Than Ever
Nonprofits are doing essential work in a climate where missions are questioned, teams are stretched thin, and online conversation can...

Amy Marquis
Jul 12 min read


9 Signs Your Organization Could Benefit from a Fractional Chief of Communications
It's all to common that nonprofits don’t have the budget for a full-time Chief of Communications but often still face the same high stakes as private companies with big budgets. Fractional leadership is a budget-friendly way to solve this problem.Â

Amy Marquis
Jun 243 min read


Content Moderators: The Silent Victims of AI Development
It took 75 years for the telephone to reach 100M users. Mobile phones hit the same milestone in 16 years. The internet took seven....

Amy Marquis
Jan 252 min read


3 Ways Being a Crisis Counselor Made Me a Better Communications Expert
Working as a crisis counselor has been an invaluable learning experience. It has boosted my #emotionalintelligence immeasurably. #EQ is a life skill I've come to count on, both in my personal and professional lives.

Amy Marquis
Mar 23, 20233 min read


Social Media Crises: 3 Reasons You Shouldn't Respond From a Place of Emotion and 8 Strategies You Can Use Instead
Social media has become a powerful tool for brands to connect with their audiences. But one misstep can quickly turn into a crisis that can cause serious damage a brand's reputation.

Amy Marquis
Mar 16, 20233 min read


4 Ways to Use Storytelling to Engage Your Audience
Storytelling is an essential aspect of #ContentCreation that helps organizations connect with audiences and bring their mission to life. Stories are at the heart of using narrative to communicate ideas, information and values, and in content creation, they're used to engage audiences in meaningful ways.

Amy Marquis
Feb 20, 20232 min read


7 Stories You Can Tell to Connect Your Audience to Your Mission
Stories are at the center of the #humanexperience. They're integral to how we process information, and they're interconnected with our feelings, so it quickly becomes obvious why stories are a tool you can't afford to ignore. So, let's get to it and learn about the seven types of stories you can use to bring your brand to life and create an emotional experience for your audience.

Amy Marquis
Feb 16, 20233 min read


5 Ways AI is Revolutionizing Communications & Public Relations
A 2022 survey by the World Economic Forum found that nearly two-thirds of adults expect products and services using AI will profoundly change their daily lives in the next three to five years. If the predictions are true, those of us in the communications industry will need to adapt quickly or get left behind. Here are five ways AI is revolutionizing communications and public relations work.

Amy Marquis
Feb 11, 20232 min read


EQ Makes All the Difference in Communications and Marketing
#EmotionalIntelligence is the secret sauce that brings your messages to life. It's the ingredient that makes people stop and pay attention, that makes them remember your brand, that compels them to take action.

Amy Marquis
Jan 22, 20232 min read


In Communications, Authenticity is King
Business leaders are being looked to as trusted sources to guide us through tough times, but there's a catch: authenticity is king.

Amy Marquis
Jan 21, 20232 min read


9 Ways You Can Change The World — Yes, Really!
The Points of Light Civic Circle®: Helps individuals connect to opportunities and understand that doing good comes in many forms. It's your system for changing systems.

Amy Marquis
Nov 25, 20222 min read
FRACTIONAL STUDIO BLOG
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